Our Team

If life had a command line, Mohamed would be running it in dark mode, with custom shortcuts and zero lag. As the CEO of MAIM, he’s not just leading a company — he’s orchestrating a multi-dimensional digital symphony where creativity, technology, and strategy all move in sync. Mohamed lives by one guiding philosophy: Go Digital or Go Home — and quite honestly, we’re not sure he hasn’t already uploaded himself to the cloud. A curious mix of adventurer and futurist, Mohamed isn’t the type to follow trends — he reads them three weeks before they happen. From superhero lore to server architecture, he can seamlessly shift from explaining the emotional depth of Batman to deploying scalable infrastructure with a perfectly optimized API call. He treats life like a sandbox level — open to explore, test, break, and rebuild — always with a cinematic soundtrack playing somewhere in the background. He dreams of a world where storytelling meets algorithms, where code has character arcs, and where the digital realm feels just as personal as a handwritten letter. His passion for cinema reveals itself in the way he frames every product launch — not as a task, but as a moment of narrative climax. And yes, he’s probably the only CEO who ends meetings with easter eggs. Working with Mohamed isn’t just productive — it’s a full-on immersive experience.

Habiba Bassiouny, our Co-Founder and Head of Media & Marketing, lives in a beautiful paradox—equally at home in the silence of books and the buzz of campaign launches. Her desk is a living library, stacked with titles ranging from psychology to poetry to branding theory. She’s the type who could spend a full day lost in the scent of paper and ink—yet when she speaks, her words carry the magnetic clarity of someone who knows how to move crowds. For Habiba, media is not just a tool—it’s a vessel for meaning. She doesn’t just market products; she crafts messages that pulse with purpose. There’s an urgency to the way she works—a quiet race against time. She’s deeply aware of how fast life moves and fiercely intentional about making each moment count. You’ll often find her editing campaign copy at 2 AM with lo-fi music in the background and a post-it note beside her laptop that reads: Say it simply. Say it strong. She believes that creativity and strategy aren’t opposites—they’re dance partners. And in her world, the rhythm comes from data, intuition, and a little midnight magic. What makes Habiba unique isn’t just her passion—it’s her ability to translate emotion into communication. She knows how to weave music into a message, visuals into a story, and silence into a powerful pause. Her team sees her as a lighthouse in brainstorms and a storm of ideas in execution. With her, campaigns aren’t just well-targeted—they’re well-felt. And that’s why they stick.

Ahmed Zaky, our Art Director, is the kind of artist who doesn't just create visuals—he composes emotions. With a soul rooted in poetry and an eye trained on beauty in all its hidden forms, Ahmed sees what others miss. To him, design isn’t decoration—it’s discovery. Every curve, every texture, every negative space is an intentional brushstroke meant to echo something deeper, something human. Whether it's a digital banner or an entire visual identity system, his work pulses with rhythm, story, and unmistakable sincerity. He walks into a room and instantly notices what others overlook—the colors clashing in the corner, the imbalance in a layout, or the missed opportunity for expression in a logo. His desk is a curated mess of charcoal sketches, layered mood boards, and color swatches that seem to sing in harmony. His designs are never repetitions; they’re reinventions. Even when working under pressure or on tight timelines, Ahmed manages to produce something with soul—an honest, living piece of communication that connects. Beyond his tools, Ahmed is a creative listener. He doesn’t just hear what clients want—he hears what they’re really trying to say. He translates unspoken ideas into powerful visuals, making him the bridge between imagination and execution. Colleagues know him as the one who helps them “see” better—see what’s missing, what could be elevated, or what needs to be completely reimagined. In Ahmed’s world, beauty is not a luxury; it’s a language. And he speaks it fluently.

When Ahmed sits in front of a screen, reality politely steps aside. The air changes. The world fades. Somewhere between his fingertips and the blinking cursor, a different universe begins — one written in logic, poetry, and semicolons. His relationship with code is sacred: intimate, complex, and uninterrupted, preferably not while he's mid-biscuit and tea. His silence isn’t distance — it’s focus operating at terabyte speed. Legends say he once debugged a server meltdown with one hand while sipping mint and clove tea with the other. Office chaos may rise, smoke might drift through the cables, but Ahmed? Calmly nestled between a pair of curly brackets. His sanctuary? A black terminal in dark mode — where light only exists in logic and clean deployment. He sees through front-end fluff, dreams in backend architecture, and finds genuine joy when someone chooses a futuristic framework over outdated tech. Unlike the caffeine-fueled coders of lore, Ahmed doesn’t chase espresso highs. He levitates with leaves — mint leaves. He prefers quiet to hype, and clarity to clutter. Ask him what he’s building, and he might just smirk — because half the time, it’s classified (and the other half, it’s probably fixing something NASA broke). He doesn’t just write code — he writes structure for the digital universe.

Mohamed Khaled didn’t just switch careers — he rewired the entire lens through which life is seen. A medical doctor by training, he now diagnoses the world through aperture and frame rate. While others see reality in scenes, he breaks it down into light, contrast, and narrative structure. His camera doesn't just capture — it interprets, dissects, and reimagines. Every shot he takes feels like it had a backstory, a heartbeat, and a cinematic twist… even if it’s just the office plant. Behind his creative brilliance lies a loud laptop fan (audible from five desks away), at least seven monthly coffee disappearances (yes, he’s the prime suspect), and a hunger for more than just great visuals. Mohamed is also the unofficial Chief Food Enthusiast of MAIM. His first line of inquiry each morning? "What are we eating today?" And somewhere between a roasted chicken and a fresh tray of potatoes, you'll find his inspiration for that perfect cut, that spine-tingling transition, or that reel that breaks the internet. His scenes carry energy, his edits carry rhythm, and his stills carry stories. But let’s be real — behind every unforgettable video campaign is probably a full plate, a warm drink, and Mohamed nodding in deep satisfaction… at both the shot and the shawarma.

If you’ve ever wondered who truly understands the emotional trauma of Squidward or why Mr. Krabs hoards money like it’s oxygen, look no further than Khaled Hassan — our in-house animator, character whisperer, and unofficial guardian of all things animated. Khaled doesn’t just watch cartoons… he lives in them. His brain is a cross between a Ghibli storyboard, a Looney Tunes soundboard, and a studio tour at Pixar. He can explain why Levi Ackerman cleans obsessively, why Light Yagami's handwriting deserves an art exhibition, and how Shinji’s existential crises are everyone's Monday mood. He doesn't just draw characters — he unearths them, mapping personalities, quirks, and secret story arcs even the writers missed. Every comic strip he draws is a narrative grenade. Every meme? Devastatingly accurate. And if you hear a voice that sounds like a cartoon villain planning world domination or a hyperactive squirrel pitching a startup — that's just Khaled doing voice tests. He’s also the team’s designated caricature specialist. Each teammate has their animated alter ego thanks to his pen — well, except the CEO, who once found himself illustrated with flaming hair and pixelated rage. That got Khaled a two-week ban (which he proudly framed and hung next to his Rick and Morty posters). From full-frame animated explainers to social media loops with impossible charm, Khaled's work doesn’t just move — it breathes. Because for Khaled, every frame is a feeling, and every scene is a new chance to animate reality into something just a little more magical.